A mark that says newly merged and organized.

PROBLEM
ION Networks, Inc, a network management provider, was formed by the merger of three organizations. It needed to establish a new identity that would effectively communicate both its brand attributes and the strengths of the newly merged organization.

SOLUTION
PM & Co developed a branding program and Visual Alphabet Brand Resource Management Platform for ION to encompass a variety of tactical elements. Tactics included a new corporate identity system, trade collateral, direct mail, trade show booth, and web site.